`product-strategy` — guides
Set the committed market, product, objective, experience, and content direction upstream of individual initiatives.
The strategy seat upstream of product engineering and experience design:
turn a market situation into committed artifacts, cascade company objectives
into the shaping queue, and set the experience and content direction before
anyone opens a wireframe. Nine skills across three pillars — market and
competitive, UX strategy, content strategy — each writing to
docs/product/shaping/.
New here? Start with the tutorial — your first committed strategy artifact from one skill — then reach for the how-tos as the jobs come up.
Run a SWOT for our payments product.Tutorials
Section titled “Tutorials”- Run your first SWOT — produce one committed strategy artifact end to end.
How-to
Section titled “How-to”- Run a market and competitive analysis — build the market picture with the four Pillar-1 analysis frameworks.
- Cascade OKRs into the shaping queue — turn company objectives into build-ready shaping-queue work.
- Set UX and content strategy — fix the experience and content direction before design begins.
Reference
Section titled “Reference”- Frameworks and artifacts — every skill, its framework, and the file it writes.
Explanation
Section titled “Explanation”- Why strategy is its own seat — the three pillars, and why this pack sits upstream of the build packs.
Installing and upgrading live in ../_shared/.